Rarible DAO is a decentralized organization governed by $RARI tokenholders. The organization is focused on growing the ecosystem of projects and creators in the broader Rarible Ecosystem, which includes rarible.com (NFT marketplace with $40 million trading volume in April 2021) and many other projects building on Rarible Protocol. There is no legal entity for the DAO, and all members are paid in crypto as freelancers.
You can find information on the protocol at rarible.org. Our community and group of workers operate openly in our Discord server, which anyone can join.
Decentralized Autonomous Organizations (DAOs for short) are the next generation crypto-native entities that in many ways are considered the future of work and governance. Please only apply to this job if you are eager and brave enough to live and breath the future of work!
Join our decentralized, motivated and fully remote team building the NFT ecosystem of the future.
Marketing Lead
This role will primarily create, manage and execute the marketing strategy for the Rarible Ecosystem / DAO. Our goals are to engage and recruit a large network of builders, and branding / messaging / content will be a cornerstone of this strategy. The person filling this role will have full autonomy to accomplish these objectives.
Responsibilities
- Define objectives and structure to drive adoption of the Rarible protocol
- Define and execute on Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis with a specific focus on ecosystem growth
- Support and drive engagement and adoption of the Rarible protocol through performance marketing, PR and Communications, community building, social media, etc
- Embrace decentralized tools to scale our efforts
- Manage hiring efforts for the DAO
- Plan and manage campaign execution with cross-functional colleagues, external agencies and partners, and community content creators
- Develop and help create / foster our brand positioning, voice and values (website, newsletter, blog, social, forum, etc.)
Requirements
- 5+ years in marketing strategy / execution roles in B2C or B2B
- Proven track record of executing on marketing campaigns involving various different stakeholders
- Experience with community building, ambassador programs, or other forms of grassroots marketing
- Excellent communication, presentation and problem-solving skills, and able to work independently by influencing stakeholders at different level
- High attention to detail, excellent time management, and organizational skill
- Previous experience leading a team
- Passion for blockchain technology, NFTs, and decentralized finance
- Ability to work under pressure in fast paced environment and industry
What Rarible DAO offers
📍 Working for a rapidly expanding global distributed network / protocol
📍 Extreme flexibility (hours, location, etc)
📍 Great compensation packages and vacation