Brand Marketing Manager at Magic Eden

Magic Eden is looking to hire a Brand Marketing Manager to join the team.

Responsibilities

• Crystallize Magic Eden’s brand positioning and proof points based on our values, lived experiences & learnings, and future company vision
• Lead cross-channel campaigns for major company campaigns that push the ecosystem forward and promote Magic Eden’s brand positioning, including creator / collector programs, hackathons, and events
• Partner closely with partnerships, PR, and product marketing in order to ensure campaigns are on-brand and can gain maximum exposure / traction
• Create dashboards documenting the performance of campaigns (using tools including Google analytics, SEMRush, etc) and how they affect our major commercial KPIs; complete with post mortems on how campaigns can be more effective in the future
• Lead a team of social and content associates and collaborate closely with them to help teach principles of ownership and autonomy
• Set direction and strategy for all social channels to accelerate the growth of all social channels. Social strategy should be based on insights about key target audiences Magic Eden is trying to target and insights about the state of web3 at large.
• Develop, manage, and help execute content series that can be cross pollinated across all social channels as well as content individualized to each channel
• Set brand tone that is translated across all channels and maintain consistency of brand voice across all communications channels

Qualifications

• 7+ years of work experience with deep focus in brand marketing
• Preferred deep experience in NFTs and web3 and passionate about being a leader in the movement to help NFTs gain mass adoption
• Experience leading teams directly and cross-functionally
• Strong storytelling skills, and the ability to create clear and compelling narratives
• Excellent written, verbal, and professional communication skills
• Strong data analysis and problem-solving skills
• Mix of marketing experience for B2B and B2C (mobile apps) strongly preferred
• Knowledge of the creator economy a huge plus
• Fluency in content marketing analytics tools including Google analytics, SEMRush

About Magic Eden

• Magic Eden is the leading community centric cross chain marketplace. Our mission is to be the destination for discovery, self-expression, and ownership across digital cultures.
• Led by long-time friends Jack Lu, Sidney Zhang, Zhuoxun Yin and Zhoujie Zhou – collectively draw experiences from notable Silicon Valley companies such as Facebook, Uber, Google, Coinbase, FTX, dYdX, Amazon.
• They saw an opportunity to build something incredible and found themselves at the future of culture and community — NFTs. The rest is history, and the gang was formed. Magic Eden was born.

Working at Magic Eden

🏗  Magic Eden has a build-first culture

🚢  We ship first, improve always

🙏  We are inclusive and open

🏆  We know the stakes and accept our flaws with a champion’s mindset

🌱  Working at Magic Eden is a chance to really dig in deep and grow

🚀  There is no fear of failure here

🙌  We embrace fear and show up for each other with empathy and care.

🌍  We’ve mastered the art of working remotely as our team is spread across different time zones in Asia, Australia, Europe, and North and South America.

Benefits & Perks

🤝  A fast-paced and collaborative environment

💰  Competitive compensation and equity options

🏖  Flexible PTO, 7 company holidays and 4 floating holidays

🏥  Comprehensive health, dental and vision plans

💲  Wellness and work from home allowance

🌍  Remote-first company (San Francisco, HQ)

🏦  401k plan (in the US)

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